Augmented reality in the health domain: Projecting spatial augmented reality visualizations on a perceiver's body for health communication effects

Soyoung Jung, Jiyoung Lee, Frank Biocca, Ji Won Kim

Research output: Contribution to journalArticlepeer-review

4 Scopus citations

Abstract

An experiment is reported that studied the effects of spatial embodiment in augmented reality on medical attitudes about the self. College students (N = 90) viewed public service announcements (PSAs) with overlaid virtual fetuses and X-rayed images of lungs on various interfaces representing embodiment - a two-dimensional screen, a three-dimensional (3D) mannequin, and the participants' bodies (3D). Results indicated that PSA messages with richer embodied interfaces increase the sense of "being there," also known as spatial presence (SP), in sequential order; this leads to increased negative emotion regarding smoking cigarettes and an increased willingness to engage with a cigarette cessation campaign. When the SP mediates the dual model process, only affective attitudes increase the behavioral intention to engage with the campaign.

Original languageEnglish (US)
Pages (from-to)142-150
Number of pages9
JournalCyberpsychology, Behavior, and Social Networking
Volume22
Issue number2
DOIs
StatePublished - Feb 2019

All Science Journal Classification (ASJC) codes

  • Social Psychology
  • Communication
  • Applied Psychology
  • Human-Computer Interaction
  • Computer Science Applications

Keywords

  • human-computer interaction
  • spatial augmented reality
  • spatial presence

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