Charity streaming: Why charity organizations use live streams for fundraising

Ankit Mittal, Donghee Yvette Wohn

Research output: Chapter in Book/Report/Conference proceedingConference contribution

3 Scopus citations

Abstract

Charity streaming is a novel and increasingly popular form of fundraising where content creators stream content during a fixed period of time to raise money and awareness. Many charity streams involve people playing games for a prolonged period of time. In this study, we interviewed charity organizations about what this new form of fundraising means for them and how it is different from traditional fundraising efforts.

Original languageEnglish (US)
Title of host publicationCHI PLAY 2019 - Extended Abstracts of the Annual Symposium on Computer-Human Interaction in Play
PublisherAssociation for Computing Machinery, Inc
Pages551-556
Number of pages6
ISBN (Electronic)9781450368711
DOIs
StatePublished - Oct 17 2019
Event6th ACM SIGCHI Annual Symposium on Computer-Human Interaction in Play, CHI PLAY 2019 - Barcelona, Spain
Duration: Oct 22 2019Oct 25 2019

Publication series

NameCHI PLAY 2019 - Extended Abstracts of the Annual Symposium on Computer-Human Interaction in Play

Conference

Conference6th ACM SIGCHI Annual Symposium on Computer-Human Interaction in Play, CHI PLAY 2019
Country/TerritorySpain
CityBarcelona
Period10/22/1910/25/19

All Science Journal Classification (ASJC) codes

  • Human-Computer Interaction

Keywords

  • Charity
  • Fundraising
  • Live streaming
  • Tiltify
  • Twitch

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