Predicting length of membership in online community "Everything2" using feedback

Research output: Chapter in Book/Report/Conference proceedingConference contribution

11 Scopus citations

Abstract

In this paper, we examine how specific features of participation and feedback can predict the length of membership within a user generated content based online community called 'Everything2'. Examining almost 10 years of server data we found that not all feedback is the same: feedback on the user's initial contribution was the strongest factor explaining membership length. Receiving one negative initial feedback did not significantly affect membership, but sequential negative initial feedback decreased the likelihood of staying longer on the site.

Original languageEnglish (US)
Title of host publicationCSCW'12 - Proceedings of the ACM 2012 Conference on Computer Supported Cooperative Work Companion
PublisherAssociation for Computing Machinery
Pages207-210
Number of pages4
ISBN (Print)9781450310512
DOIs
StatePublished - Feb 11 2012
Externally publishedYes
EventACM 2012 Conference on Computer Supported Cooperative Work Companion, CSCW 2012 - Seattle, WA, United States
Duration: Feb 11 2012Feb 15 2012

Publication series

NameProceedings of the ACM Conference on Computer Supported Cooperative Work, CSCW

Conference

ConferenceACM 2012 Conference on Computer Supported Cooperative Work Companion, CSCW 2012
Country/TerritoryUnited States
CitySeattle, WA
Period2/11/122/15/12

All Science Journal Classification (ASJC) codes

  • Software
  • Human-Computer Interaction
  • Computer Networks and Communications

Keywords

  • feedback
  • online community
  • user length of membership
  • user retention

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