Questions of ethics and performance arise for medical marketers in the 1990s

Bernadette Longo; Brian Paris

doi:10.1300/J043v06n01_03

Questions of ethics and performance arise for medical marketers in the 1990s

Bernadette Longo
, Brian Paris

Research output: Contribution to journal › Article › peer-review

Original language	English (US)
Pages (from-to)	29-35
Number of pages	7
Journal	Journal of hospital marketing
Volume	6
Issue number	1
DOIs	https://doi.org/10.1300/J043v06n01_03
State	Published - Feb 11 1992
Externally published	Yes

All Science Journal Classification (ASJC) codes

Health Policy
Marketing

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Questions of ethics and performance arise for medical marketers in the 1990s

All Science Journal Classification (ASJC) codes

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