Sales managers: Marketing's best example of the Peter principle?

Rolph E. Anderson, Alan J. Dubinsky, Rajiv Mehta

Research output: Contribution to journalArticlepeer-review

22 Scopus citations
Original languageEnglish (US)
Pages (from-to)19-26
Number of pages8
JournalBusiness Horizons
Volume42
Issue number1
DOIs
StatePublished - 1999
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

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